50 years of corporate history deserve a great party

Tetra Pak, a leader in the production of integrated systems for food & beverage processing and packaging, wanted to share and celebrate its important 50th anniversary with its entire workforce and their families.
Today the company employs about 430 people, men and women pursuing the common goal of achieving results that are increasingly ambitious, but at the same time respecting both people and the environment. And it is precisely thanks to these people that, over the years, the Tetrapak plant in Rubiera has become one of Italy’s most advanced industrial facilities.
This is why we first carefully studied the history of our client’s company, so we could offer an event to faithfully tell the story of its values, its people and the objectives accomplished.
Stiltwalkers and street artists welcomed 2000 guests to the company’s Rubiera headquarters, involving and entertaining them till late in the evening with magic shows and juggling workshops, which mesmerised the younger public.
Guests were able to enjoy a fantastic family day-out, in the company of reuse, creativity, music, sport and lots of other things to do for both adults and children.
The grand finale to the festive evening was an exciting aerial and vertical dance performance on the facade of the company’s main building, with dancers hanging from ropes and suspended from a crane, enchanting onlookers with their dances over images projected especially for the occasion, leaving everyone breathless.
A unique and memorable evening that Tetra Pak specifically wanted to dedicate to all its employees who, with their invaluable work, make such a vital contribution to the company’s growth every day.